Strategic content and communications for education, engagement and action

How i can help…

Content strategy consultancy

Does your content really benefit your business? Does it deliver what your audience needs and support your business objectives? 

I will work with you to define and create your strategy, ensuring you’re creating the right content that will work for your organisation. This will include discovery and consultation to define your goals, audiences, competitors, messaging.  Deliverables could include:

  • Content strategy and vision

  • Messaging frameworks

  • Content and channel plan

  • Marketing and communication recommendations

Content creation and delivery

Once I’ve developed your strategy, I can help you implement it. With expertise in operations, project management and content creation - I can support you to put your content plan into action.

This could include creating the content for your website, social media channels, emails or other marketing products whether that’s a presentation deck, a brochure or something else.

I have a network of trusted partners who can support with:

  • Website design and development

  • Graphic design and print

Ongoing consultancy support

Do you need a critical friend to steer your content? With ongoing consultancy support, you can have my input for a defined amount of time each month, to ensure you’re content is achieving what you need. This could involve:

  • Reviewing your goals and performance

  • Content planning and creation

  • Strategic recommendations and new approaches 

We can focus on specific areas each month, whether it’s a refining process, developing new marketing products or setting new goals. 

About me

With almost 20 years in content strategy, digital communications, and operations, I help organisations set a vision for their content to support business objectives and meet audience needs. I have developed my skills from hands-on content creation to strategic operations and management, guiding teams and organisations toward achieving their communication and engagement goals. 

I have extensive experience of producing content strategies aligned to organisational objectives, to support goals such as raising brand awareness, improving student recruitment, research communications and staff and student engagement. This has involved:

  • Stakeholder consultation and engagement

  • Discovery work to understand institutional objectives, vision and values

  • Audience research and insights

  • Delivery of content recommendations including vision, substance, content themes/pillars,

  • Workflows and governance recommendations

  • Website structure and taxonomy recommendations

  • Implementation support and content creation

I’ve also produced social media strategies and content marketing strategies, with content ideas across different channels, supported by channel plans, recommendations, guidelines and training.

Get in touch

If you’ve got a project coming up that needs some support, fill out the form and I will be in touch to arrange a chat and find out more about your requirements.

Other ways to get in touch